I would like to get a Bachelor’s degree in either marketing or business with a marketing emphasis (depending on what they offer), but I’ve heard stories about a lot of organizations/companies who hired the job seeker who had a non-marketing background rather than the job seeker who had a marketing/business background, because the guy who was hired was more familiar with the products/services that he would be dealing with (i.e, Microsoft hires someone who majored in computer engineering to work in marketing some hardware/software)
My question is this: If I know that I want to work in marketing or some related field in the future, is it better for me to go for a degree in marketing, or is it better for me to ignore marketing in the 1st 4 years of college and study a concrete major instead?
Or is it just better to double major/minor in both marketing AND a concrete major?
online marketing
June 29th, 2009 at 2:21 pm
study a concrete major and then go to mba school to hone your business and marketing schools. undergrad business programs don’t really educate you, they train you. so first get an education and then use the mba to learn about marketing. principles.
July 2nd, 2009 at 12:41 am
Do understand that marketing grads are at the lowest level of the business/finance ladder.
Marketing is lowest, then business, then finance with Economics at the top. Pay is commensurate with your height on the ladder.
This is how my daughter the economics major explained it to me. Her econ degree got her a free ride in grad school so it must mean something.