I would like to get a Bachelor’s degree in either marketing or business with a marketing emphasis (depending on what they offer), but I’ve heard stories about a lot of organizations/companies who hired the job seeker who had a non-marketing background rather than the job seeker who had a marketing/business background, because the guy who was hired was more familiar with the products/services that he would be dealing with (i.e, Microsoft hires someone who majored in computer engineering to work in marketing some hardware/software)
My question is this: If I know that I want to work in marketing or some related field in the future, is it better for me to go for a degree in marketing, or is it better for me to ignore marketing in the 1st 4 years of college and study a concrete major instead?
Or is it just better to double major/minor in both marketing AND a concrete major?
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